Hope everyone had a great Valentines Day!
And most importantly I hope everyone has had their fill of chocolates and are back to normal sugar levels now... =)
Anyway, I just wanted to quickly mention the Wealth Dynamics Test which I did about a year ago. The test basically groups you into a particular style of person and goes into details about what sort of strategies works best for each style. If you know your style and apply these strategies, you'll find life will breeze by.
"The Wealth Dynamics Test finds your path of least resistance"
I'll blog more about the Wealth Dynamics Test at a later date, but you can click the link below for more details about the test:
So now I'll leave you with this month's Success Tip from Phillip Mills on how he keeps in touch with his customers.
Until the next issue,
Selina Lai
PS. Check out the Chris Howard Event below!
Today's success tip comes from Phillip Mills, CEO of Les Mills International, a New Zealand based company that licenses fitness programs in over 55 countries around the world.
Within your own fitness centres, how do you stay in touch with your customers and ensure that they keep coming back?
We do many things to make sure that we stay in touch with customers, such as:
- Personally spending time working out in the clubs and talking to our members.
- Investing heavily in market researchers who find out exactly what our customers want from us and what they think of our products.
Some of the things we do to keep people coming back are:
Make new customers feel comfortable - New members begin with at least two or three sessions with a personal trainer - this makes them feel at home because they have a 'friend' at the gym and also ensures that they are properly educated about how to get the best out of the club.
Make exercise a great experience - In addition to having great exercise classes, our clubs are well-equipped, averaging around 100 pieces of cardio equipment, and 100 to 200 pieces of resistance equipment. One of our innovations in the newer Les Mills clubs is the 'Cardio Cinema', which is an evolution of the cardio theatre. It's a cardio equipment room with a single, large cinema screen playing music videos with a loud, pumping sound system. We also have well-developed systems consistent with our focus on 'exertainment' (exercise and entertainment) for club design and decor, sales, marketing, personal training, customer service, IT/administration and management.
Cater for everyone, even the kids - We have fully accredited kindergartens in most of our clubs. It's a big advantage for parents to be able to leave their children in crèche so that they can have some time to exercise, but it's also becoming increasingly important to get children exercising too. Childhood obesity is increasing dramatically as children spend more time playing computer games and watching TV, and less time playing sport.
Keep in touch with our members - We have a department that deals specifically with member retention. They use many techniques to keep in touch with our members and to make sure they're getting the most out of their membership.
This website contains even more great tips from Phillip Mills.
CLICK HERE TO READ MORE NOW
"How YOU Can Seize Control of Your Destiny and Create More Wealth, Prosperity and Fulfilment on EVERY Level of Your Life"
For those who are not aware, there's a fast approaching FREE seminar with Chris Howard.
Chris Howard is one of the world’s leading authorities on the psychology of wealth and accelerated personal achievement. Described as “the Warren Buffett of personal and professional development”, Chris’ dynamic presence and unique approach to attaining wealth and fulfilment captivate growing audiences each year through public seminars, television and radio.
Click here to find out more
Dates:
Here’s a few of the things you will get out of this event:
- A unique, powerful and proven way to create goals that actually come into reality.
- The first thing you must do before you set a goal.
- The biggest mistakes almost everyone makes when they set goals (this explains why goals don't work for you and how to realise your dreams faster and easier than ever before).
- Should your goals be specific or vague? The answer will surprise you!
- The simple (but essential) step you must take if goal setting hasn't work for you in the past. This simple step instantly propels you forward in life.
- The A-B-C "foolproof" formula for writing down your goals in such a way you are virtually guaranteed they'll happen for REAL.
- The "final puzzle piece" that locks in the realisation of your goal.
- The very next thing you MUST do the moment you put your goal on paper.
- The breakthrough secret for hitting your BIG goals easier and faster than you thought possible.
- How a slight twist in how you visualise your goals literally forces you to "snap into" that goal and make it happen even faster!
- The breathing secret that will propel your future.
- Why negative emotions are actually good news for you.
- The real reason you hold onto painful emotions from the past (it's not what you may think)... and how to be completely free.
- How to evaporate painful memories... in seconds!
- Step-by-step techniques to get rid of the limiting decisions that stop you from experiencing all the financial and emotional transformations you want.
- Attention Winners... how YOU can set goals that propel you even further than you've ever gone!
... and so much more!
Click here to enrol now! (scroll to the bottom of the page)
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Global Licensing
Phillip Mills has combined his passion for fitness and business to create exercise-to-music programmes for the fitness and gym industry. Since starting his one-club Les Mills fitness business, Phillip has established a network of Les Mills agencies around the world. Almost 10,000 fitness clubs in 55 countries license one or more of his Les Mills programme, with four million people taking part each week. If you want to know how to achieve business success by using licensing as an expansion strategy, training quality staff and networking with customers, then you will want to read Phillip's story.
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The 48 Laws Of Power - Part One
The 48 Laws Of Power is a training manual for the martial arts of command. In business and politics, every day is a tournament where we complete for supremacy. In this book summary, you'll learn principles from the most accomplished leaders in history, the secrets of the mastery of power. When you do, your success on the corporate battlefield, or in the corridors of political power, will be assured.
Who Says Elephants Can't Dance
When Lou Gerstner arrived at company IBM in 1993, it was a monolithic, huge corporation, suffering from cultural rigormortis. Over the next decade, both he and his team literally turned the company's fortunes around. By the time he resigned in 2002, IBM was back in full swing as market leader in information technology. In his own words, Gerstner had taught 'The elephant to dance!'
